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Re your statement that “'1,000' similar but different Gphones" could potentially confuse the customer - don't we already have 1,000 similar but different Windows Mobile phones already?
I will grant, however, that you have a point with Apple. Despite our love for open this and open that, our darling is one of the most proprietary companies out there.
Windows Mobile may be a great example of where the Android strategy could fail. See my recent HTC Touch Diamond review.
There is also the risk that Android could become fragmented if carriers decide to omit certain APIs or limit possible features.
@Steve
There is the risk of fragmentation? I realize that Android's going for open source, but there is still some level of copyright involved, so couldn't (and shouldn't) they make hardware providers place the whole OS on the devices?
Any member of the Open Handset Alliance, or anybody, can alter the source code in their own use. The Open Source license is very forgiving. See my earlier post:
http://www.last100.com/2008/06/01/android-its-t...
I don't think that Google expects the first versions of Android-based phones to be killer products, but they expect them to become killers over time. Google's executives probably expect that this will be a three- to five-year process. However, if Android doesn't come out strong and gains a user and developer following quickly, it may not be around in three to five years.