DISQUS

last100: Poll: How should Apple spend its $15 billion cash reserve?

  • Bloggeer · 2 years ago
    Well, they could buy like 5% of Microsoft shares, just as MS did when Apple was in a very bad shape some years ago ;-)
  • Steve O'Hear (editor) · 2 years ago
    @Bloggeer

    LOL, very good!
  • tino · 2 years ago
    buy nintendo
  • Zach · 2 years ago
    They should look to purchase DivX - market cap of only $540 million.
  • Zach Beauvais · 1 year ago
    (Not the Zach above)
    Nothing, so long as the market is moving in their favour, that $15b should accrue intrest and rest. They'll need it soon enough, and there is nothing worse than a tech company out of cash. Because they are moving forward (and have all that dosh put away) there is no reason they should be spending it all.

    However, if they did start to lose market share again, and needed something to perk up a bit; they need another killer idea, like the iPhone. Apple shouldn't work like Google-acquiring start-ups and integrating- they should do what they do best: produce high-quality hardware which work very well with their software that people really want. I think people really want a sub-notebook that could replace portables but which are easy to use. Perhaps work on home-based systems like the MS Surface -- iHome!

    Reckon? (http://www.zachbeauvais.com)
  • Matt D · 1 year ago
    Beauvais took the words right out of my mouth. Except for the iHome thing. I would never have thought of that.